Rodrigo "Minotauro" Nogueira has long been one of my favorite fighters. I remember watching him catch Heath Herring in 2004 in a nasty Anaconda choke. I promptly went back to my gym and tried to Anaconda choke everyone in site. I had the most succes choking out the students in kids class. Every time one of the kids tapped out it was like getting a prize at the bottom of a box of craker jacks. (get it?)
In this video, the man with 21 MMA wins by submission shows his technique for getting and finishing the side choke (aka pillow choke, arm triangle, side strangle)